No matter what type of business you’re in, boosting your bottom line is always in the back of your mind. In a rough economy, it can be tempting to focus too much on pulling in more money and not enough on containing it from within.

That’s right, containing it. You have the potential to lose hundreds of thousands of dollars every year right under your nose from something as simple as lack of or ineffective computer training.

How much do the employees you have working for you right now really understand about technology? How good is your IT tech department? Technology changes faster than a blink of an eye and oftentimes, businesses struggle to keep their top employees trained.

With millions of dollars being lost to Internet espionage, file corruption and other computer crimes, staying on top of changes is essential. Recently, online learning centers have been emerging as the go-to method for quick and inexpensive learning. Unfortunately, this type of computer learning isn’t always the best solution.

Data has always been important to business. While it wasn't long ago that businesses kept minimal information on people who bought their products, nowadays companies keep vast amounts of data. In the late 20th century, marketers began to take demographics seriously. It was hard to keep track of so much information without the help of computers.

Only large companies in the '60s and '70s could afford the research necessary to deliver real marketing insight. The marketers of yesteryear relied upon focus groups and expensive experiments to gauge consumer behavior in a controlled environment. Today even the smallest of companies can have access to a rich array of real-world data about their consumers' behavior and their consumers. The amount of data that is stored today dwarfs the data of only a few years ago by several orders of magnitude.

So what kind of information are businesses storing for marketing purposes? Some examples include:

- Demographic information — age, gender, ethnicity, education, occupation and various other individual characteristics.

When it comes to running a start up, leaders need to make sure that their key players are motivated. This has been seen with many companies. Back in the 1970's it was found with the inspiration and diligence of the late Daniel Nigro when he formed Kleer-Fax. More recently it was seen in David Khasidy, the founder and recently retired president of SunRay Power Management, the most dynamic green energy leader in the US today.

The question is, what is it that great leaders like David Khasidy and Daniel Nigro do that make the difference? How do the most vulnerable companies (start ups) break the mold and become a part of our everyday lives?

It starts with their mission and vision.

Create a Strong Mission and Vision

There are many reasons why start ups fail. For one, they usually lack the capital to last through the lean times. Secondly, they often don't have the tolerance for setbacks that occur. Lastly, they do not have a long-term plan, also called a mission.

When a business has a strong mission, the team knows it and their focus toward their work and service to others within and without the company reflects that. To complement that, the shorter term vision of the company needs to be present as well.

This can even be seen in sole proprietorships with no employees, such as when Brian Pascale started his law practice. His vision was to find justice for his clients while his mission was to build upon a career that had already set precedents in the area of tort law.

As his practice has grown, new staff members can sense the vision and mission he exudes.

Encourage Ownership of Projects and Processes

Start ups need to inspire and motivate their employees because they need to know that they are not only a part of something important, but that their contributions mean something.

What won't happen if they are not there? What contribution do they make, and what are the consequences of them not fulfilling their part of the work?

By encouraging ownership in projects, team members can find that the work they are doing is not only important for the organization, but that they are going to be a big part of what makes it happen. The alternative is that they feel replaceable.

Offer Incentives That Keep the Company Competitive

When team members embrace the mission and vision of the company, and then take ownership for the company's success, they are going to need to be justly rewarded.

This could include flexible schedules (for those who don't need a stringent one), use of an account at a nearby takeout place, or even the potential for ownership as a result of a vesting program.

The incentive everyone is looking for more immediately, though, is cash. When the company takes in more revenue as a result of the efforts of those on the team, rewarding them can go a long way not only in making them feel appreciated, but in encouraging them to bring in more business.

Members of a start up team are usually very talented, and commonly underpaid. However, if they believe they are going somewhere, it will make a big difference.

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Good non-programmer jobs for people with software developer experience

Java still has its place in the world of software development, but is it quickly becoming obsolete by the more dynamically enabled Python programming language? The issue is hotly contested by both sides of the debate. Java experts point out that Java is still being developed with more programmer friendly updates. Python users swear that Java can take up to ten times longer to develop. Managers that need to make the best decision for a company need concrete information so that an informed and rational decision can be made.

First, Java is a static typed language while Python is dynamically typed. Static typed languages require that each variable name must be tied to both a type and an object. Dynamically typed languages only require that a variable name only gets bound to an object. Immediately, this puts Python ahead of the game in terms of productivity since a static typed language requires several elements and can make errors in coding more likely.

Python uses a concise language while Java uses verbose language. Concise language, as the name suggests, gets straight to the point without extra words. Removing additional syntax can greatly reduce the amount of time required to program.  A simple call in Java, such as the ever notorious "Hello, World" requires three several lines of coding while Python requires a single sentence. Java requires the use of checked exceptions. If the exceptions are not caught or thrown out then the code fails to compile. In terms of language, Python certainly has surpassed Java in terms of brevity.

Additionally, while Java's string handling capabilities have improved they haven't yet matched the sophistication of Python's. Web applications rely upon fast load times and extraneous code can increase user wait time. Python optimizes code in ways that Java doesn't, and this can make Python a more efficient language. However, Java does run faster than Python and this can be a significant advantage for programmers using Java. When you factor in the need for a compiler for Java applications the speed factor cancels itself out leaving Python and Java at an impasse.

While a programmer will continue to argue for the language that makes it easiest based on the programmer's current level of knowledge, new software compiled with Python takes less time and provides a simplified coding language that reduces the chance for errors. When things go right, Java works well and there are no problems. However, when errors get introduced into the code, it can become extremely time consuming to locate and correct those errors. Python generally uses less code to begin with and makes it easier and more efficient to work with.

Ultimately, both languages have their own strengths and weaknesses. For creating simple applications, Python provides a simpler and more effective application. Larger applications can benefit from Java and the verbosity of the code actually makes it more compatible with future versions. Python code has been known to break with new releases. Ultimately, Python works best as a type of connecting language to conduct quick and dirty work that would be too intensive when using Java alone. In this sense, Java is a low-level implementation language. While both languages are continuing to develop, it's unlikely that one language will surpass the other for all programming needs in the near future.