Build Better Products: A Modern Approach to Building Successful User-Centered Products
Huge savings for students
Each student receives a 50% discount off of most books in the HSG Book Store. During class, please ask the instructor about purchase details.| List Price: | $54.99 |
| Price: | $27.50 |
| You Save: | $27.50 |
new product. But developing a great product that people actually want to buy and use is another story. Build Better Products is a hands-on, step-by-step guide that helps teams incorporate strategy, empathy, design, and analytics into their development process. You'll learn to develop products and features that improve your business's bottom line while dramatically improving customer experience.
Rosenfeld Media