Google Analytics for Businesses Training in Southfield

Enroll in or hire us to teach our Google Analytics for Businesses class in Southfield, Michigan by calling us @303.377.6176. Like all HSG classes, Google Analytics for Businesses may be offered either onsite or via instructor led virtual training. Consider looking at our public training schedule to see if it is scheduled: Public Training Classes
Provided there are enough attendees, Google Analytics for Businesses may be taught at one of our local training facilities.
We offer private customized training for groups of 3 or more attendees.

Course Description

 
You will describe the basics of Google Analytics and its applications.
Course Length: 1 Days
Course Tuition: $390 (US)

Prerequisites

Basic computing skills, such as opening, closing, and saving documents. Experience with web browsing, email, and handling attachments in mail is recommended.

Course Outline

 
Lesson 1: Overview of Google Analytics

Topic 1A: Examine Online Marketing and Web Analytics
Topic 1B: Introduction to Google Analytics
Lesson 2: Getting Started with Google Analytics

Topic 2A: Create and Activate a Google Analytics Account
Topic 2B: Integrate Google Analytics and Google AdWords
Lesson 3: Managing a Google Analytics Account

Topic 3A: Explore Google Analytics
Topic 3B: Manage Website Profiles and Users
Lesson 4: Configuring Goals and Funnels in Google Analytics

Topic 4A: Configure Google Analytics Goals
Topic 4B: Build Funnels in Google Analytics
Lesson 5: Creating Filters in Google Analytics

Topic 5A: Create Filters
Topic 5B: Create Customized Filters in Google Analytics
Lesson 6: Working with Google Analytics Reports

Topic 6A: Manage Reports in Google Analytics
Topic 6B: Generate Visitor Reports
Topic 6C: Generate Traffic Source Reports
Topic 6D: Generate Content Reports
Topic 6E: Generate Goals Reports
Topic 6F: Examine Ecommerce Reports
Topic 6G: Customize Reports

Appendix A: Intelligence Reports

Appendix B: In-Page Analytics Report

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