Oracle, MySQL, Cassandra, Hadoop Database Training Classes in Tustin, California
Learn Oracle, MySQL, Cassandra, Hadoop Database in Tustin, California and surrounding areas via our hands-on, expert led courses. All of our classes either are offered on an onsite, online or public instructor led basis. Here is a list of our current Oracle, MySQL, Cassandra, Hadoop Database related training offerings in Tustin, California: Oracle, MySQL, Cassandra, Hadoop Database Training
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9 December, 2024 - 13 December, 2024 - Introduction to Spring 5 (2022)
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Blog Entries publications that: entertain, make you think, offer insight
Another blanket article about the pros and cons of Direct to Consumer (D2C) isn’t needed, I know. By now, we all know the rules for how this model enters a market: its disruption fights any given sector’s established sales model, a fuzzy compromise is temporarily met, and the lean innovator always wins out in the end.
That’s exactly how it played out in the music industry when Apple and record companies created a digital storefront in iTunes to usher music sales into the online era. What now appears to have been a stopgap compromise, iTunes was the standard model for 5-6 years until consumers realized there was no point in purchasing and owning digital media when internet speeds increased and they could listen to it for free through a music streaming service. In 2013, streaming models are the new music consumption standard. Netflix is nearly parallel in the film and TV world, though they’ve done a better job keeping it all under one roof. Apple mastered retail sales so well that the majority of Apple products, when bought in-person, are bought at an Apple store. That’s even more impressive when you consider how few Apple stores there are in the U.S. (253) compared to big box electronics stores that sell Apple products like Best Buy (1,100) Yet while some industries have implemented a D2C approach to great success, others haven’t even dipped a toe in the D2C pool, most notably the auto industry.
What got me thinking about this topic is the recent flurry of attention Tesla Motors has received for its D2C model. It all came to a head at the beginning of July when a petition on whitehouse.gov to allow Tesla to sell directly to consumers in all 50 states reached the 100,000 signatures required for administration comment. As you might imagine, many powerful car dealership owners armed with lobbyists have made a big stink about Elon Musk, Tesla’s CEO and Product Architect, choosing to sidestep the traditional supply chain and instead opting to sell directly to their customers through their website. These dealership owners say that they’re against the idea because they want to protect consumers, but the real motive is that they want to defend their right to exist (and who wouldn’t?). They essentially have a monopoly at their position in the sales process, and they want to keep it that way. More frightening for the dealerships is the possibility that once Tesla starts selling directly to consumers, so will the big three automakers, and they fear that would be the end of the road for their business. Interestingly enough, the big three flirted with the idea of D2C in the early 90’s before they were met with fierce backlash from dealerships. I’m sure the dealership community has no interest in mounting a fight like that again.
To say that the laws preventing Tesla from selling online are peripherally relevant would be a compliment. By and large, the laws the dealerships point to fall under the umbrella of “Franchise Laws” that were put in place at the dawn of car sales to protect franchisees against manufacturers opening their own stores and undercutting the franchise that had invested so much to sell the manufacturer’s cars. There’s certainly a need for those laws to exist, because no owner of a dealership selling Jeeps wants Chrysler to open their own dealership next door and sell them for substantially less. However, because Tesla is independently owned and isn’t currently selling their cars through any third party dealership, this law doesn’t really apply to them. Until their cars are sold through independent dealerships, they’re incapable of undercutting anyone by implementing D2C structure.
Let’s face it, fad or not, companies are starting to ask themselves how they could possibly use machine learning and AI technologies in their organization. Many are being lured by the promise of profits by discovering winning patterns with algorithms that will enable solid predictions… The reality is that most technology and business professionals do not have sufficient understanding of how machine learning works and where it can be applied. For a lot of firms, the focus still tends to be on small-scale changes instead of focusing on what really matters…tackling their approach to machine learning.
In the recent Wall Street Journal article, Machine Learning at Scale Remains Elusive for Many Firms, Steven Norton captures interesting comments from the industry’s data science experts. In the article, he quotes panelists from the MIT Digital Economy Conference in NYC, on businesses current practices with AI and machine learning. All agree on the fact that, for all the talk of Machine Learning and AI’s potential in the enterprise, many firms aren’t yet equipped to take advantage of it fully.
Panelist, Michael Chui, partner at McKinsey Global Institute states that “If a company just mechanically says OK, I’ll automate this little activity here and this little activity there, rather than re-thinking the entire process and how it can be enabled by technology, they usually get very little value out of it. “Few companies have deployed these technologies in a core business process or at scale.”
Panelist, Hilary Mason, general manager at Cloudera Inc., had this to say, “With very few exceptions, every company we work with wants to start with a cost-savings application of automation.” “Most organizations are not set up to do this well.”
Anonymous reprint from Quora (career advice)
Occasionally we come across a unique profound perspective that makes one stop and really listen. The following advice is one such as this.
- Small actions compound: Reputation, career trajectory, and how others perceive you in the workplace can come down to a handful of things/moments that seem inconsequential/small at the time but compound. Random Thought: Redwood trees come from small seeds and time. With every action you're planting small seeds and these seeds can grow into something bigger (sometimes unimaginably bigger) over time. Don't let small basic mistakes sabotage your reputation because it only takes a few small snafus for people to lose confidence/trust in your ability to do more important tasks. Trust is a fragile thing and the sooner people can trust you the faster they'll give you more responsibility. Some Examples: Being on time (always) or early (better); spending an extra 10-15 minutes reviewing your work and catching basic mistakes before your boss does; structuring your work so it's easy for others to understand and leverage (good structure/footnotes/formatting); taking on unpleasant schleps/tasks (volunteer for them; don't complain; do it even when there's no apparent benefit to you)
- Rising tide lifts all boats: Fact: You don't become CEO of a multi-billion dollar public company in your 30s based purely on ability/talent. Your career is a boat and it is at the mercy of tides. No matter how talented you are it's a lot harder to break out in a sluggish situation/hierarchy/economy than a go-go environment. Even if you're a superstar at Sluggish Co., your upside trajectory (more often than not) is fractional to what an average/below average employee achieves at Rocket Ship Co. There's a reason Eric Schmidt told Sheryl Sandberg to "Get on a Rocket Ship". I had colleagues accelerate their careers/income/title/responsibility simply because business demand was nose bleed high (go go economy) and they were at the right place at the right time to ride the wave. Contrast that to the 2008 bust where earnings/promotions/careers have been clamped down and people are thankful for having jobs let alone moving up. Yes talent still matters but I think people generally overweight individual talent and underweight economics when evaluating/explaining their career successes. Sheryl Sandberg Quote: When companies are growing quickly and they are having a lot of impact, careers take care of themselves. And when companies aren’t growing quickly or their missions don’t matter as much, that’s when stagnation and politics come in. If you’re offered a seat on a rocket ship, don’t ask what seat. Just get on.
- Seek opportunities where the outcome is success or failure. Nothing in between! You don't become a star doing your job. You become a star making things happen. I was once told early in my career that you learn the most in 1) rapidly growing organizations or 2) failing organizations. I've been in both kinds of situations and wholeheartedly agree. Repeat. Get on a rocket ship. It'll either blow up or put you in orbit. Either way you'll learn a ton in a short amount of time. Put another way; seek jobs where you can get 5-10 years of work experience in 1-2 years.
- Career Tracks & Meritocracies don't exist: Your career is not a linear, clearly defined trajectory. It will be messy and will move more like a step function.
- You will probably have champions and detractors on day 1: One interesting byproduct of the recruiting & hiring process of most organizations is it can create champions & detractors before you even start the job. Some folks might not like how you were brought into the organization (they might have even protested your hiring) and gun for you at every turn while others will give you the benefit of the doubt (even when you don't deserve one) because they stuck their neck out to hire you. We're all susceptible to these biases and few people truly evaluate/treat folks on a blank slate.
- You'll only be known for a few things. Make those labels count: People rely on labels as quick filters. Keep this in mind when you pick an industry/company/job role/school because it can serve as an anchor or elevator in the future. It's unfortunate but that's the way it is. You should always be aware of what your "labels" are.
- Nurture & protect your network and your network will nurture & protect you: Pay it forward and help people. Your network will be one of the biggest drivers of your success.
Tech Life in California
Company Name | City | Industry | Secondary Industry |
---|---|---|---|
Mattel, Inc. | El Segundo | Retail | Sporting Goods, Hobby, Book, and Music Stores |
Spectrum Group International, Inc. | Irvine | Retail | Retail Other |
Chevron Corp | San Ramon | Energy and Utilities | Gasoline and Oil Refineries |
Jacobs Engineering Group, Inc. | Pasadena | Real Estate and Construction | Construction and Remodeling |
eBay Inc. | San Jose | Software and Internet | E-commerce and Internet Businesses |
Broadcom Corporation | Irvine | Computers and Electronics | Semiconductor and Microchip Manufacturing |
Franklin Templeton Investments | San Mateo | Financial Services | Investment Banking and Venture Capital |
Pacific Life Insurance Company | Newport Beach | Financial Services | Insurance and Risk Management |
Tutor Perini Corporation | Sylmar | Real Estate and Construction | Construction and Remodeling |
SYNNEX Corporation | Fremont | Software and Internet | Data Analytics, Management and Storage |
Core-Mark International Inc | South San Francisco | Manufacturing | Food and Dairy Product Manufacturing and Packaging |
Occidental Petroleum Corporation | Los Angeles | Manufacturing | Chemicals and Petrochemicals |
Yahoo!, Inc. | Sunnyvale | Software and Internet | Software and Internet Other |
Edison International | Rosemead | Energy and Utilities | Gas and Electric Utilities |
Ingram Micro, Inc. | Santa Ana | Computers and Electronics | Consumer Electronics, Parts and Repair |
Safeway, Inc. | Pleasanton | Retail | Grocery and Specialty Food Stores |
Gilead Sciences, Inc. | San Mateo | Healthcare, Pharmaceuticals and Biotech | Pharmaceuticals |
AECOM Technology Corporation | Los Angeles | Real Estate and Construction | Architecture,Engineering and Design |
Reliance Steel and Aluminum | Los Angeles | Manufacturing | Metals Manufacturing |
Live Nation, Inc. | Beverly Hills | Media and Entertainment | Performing Arts |
Advanced Micro Devices, Inc. | Sunnyvale | Computers and Electronics | Semiconductor and Microchip Manufacturing |
Pacific Gas and Electric Corp | San Francisco | Energy and Utilities | Gas and Electric Utilities |
Electronic Arts Inc. | Redwood City | Software and Internet | Games and Gaming |
Oracle Corporation | Redwood City | Software and Internet | Software and Internet Other |
Symantec Corporation | Mountain View | Software and Internet | Data Analytics, Management and Storage |
Dole Food Company, Inc. | Thousand Oaks | Manufacturing | Food and Dairy Product Manufacturing and Packaging |
CBRE Group, Inc. | Los Angeles | Real Estate and Construction | Real Estate Investment and Development |
First American Financial Corporation | Santa Ana | Financial Services | Financial Services Other |
The Gap, Inc. | San Francisco | Retail | Clothing and Shoes Stores |
Ross Stores, Inc. | Pleasanton | Retail | Clothing and Shoes Stores |
Qualcomm Incorporated | San Diego | Telecommunications | Wireless and Mobile |
Charles Schwab Corporation | San Francisco | Financial Services | Securities Agents and Brokers |
Sempra Energy | San Diego | Energy and Utilities | Gas and Electric Utilities |
Western Digital Corporation | Irvine | Computers and Electronics | Consumer Electronics, Parts and Repair |
Health Net, Inc. | Woodland Hills | Healthcare, Pharmaceuticals and Biotech | Healthcare, Pharmaceuticals, and Biotech Other |
Allergan, Inc. | Irvine | Healthcare, Pharmaceuticals and Biotech | Biotechnology |
The Walt Disney Company | Burbank | Media and Entertainment | Motion Picture and Recording Producers |
Hewlett-Packard Company | Palo Alto | Computers and Electronics | Consumer Electronics, Parts and Repair |
URS Corporation | San Francisco | Real Estate and Construction | Architecture,Engineering and Design |
Cisco Systems, Inc. | San Jose | Computers and Electronics | Networking Equipment and Systems |
Wells Fargo and Company | San Francisco | Financial Services | Banks |
Intel Corporation | Santa Clara | Computers and Electronics | Semiconductor and Microchip Manufacturing |
Applied Materials, Inc. | Santa Clara | Computers and Electronics | Semiconductor and Microchip Manufacturing |
Sanmina Corporation | San Jose | Computers and Electronics | Semiconductor and Microchip Manufacturing |
Agilent Technologies, Inc. | Santa Clara | Telecommunications | Telecommunications Equipment and Accessories |
Avery Dennison Corporation | Pasadena | Manufacturing | Paper and Paper Products |
The Clorox Company | Oakland | Manufacturing | Chemicals and Petrochemicals |
Apple Inc. | Cupertino | Computers and Electronics | Consumer Electronics, Parts and Repair |
Amgen Inc | Thousand Oaks | Healthcare, Pharmaceuticals and Biotech | Biotechnology |
McKesson Corporation | San Francisco | Healthcare, Pharmaceuticals and Biotech | Pharmaceuticals |
DIRECTV | El Segundo | Telecommunications | Cable Television Providers |
Visa, Inc. | San Mateo | Financial Services | Credit Cards and Related Services |
Google, Inc. | Mountain View | Software and Internet | E-commerce and Internet Businesses |
training details locations, tags and why hsg
The Hartmann Software Group understands these issues and addresses them and others during any training engagement. Although no IT educational institution can guarantee career or application development success, HSG can get you closer to your goals at a far faster rate than self paced learning and, arguably, than the competition. Here are the reasons why we are so successful at teaching:
- Learn from the experts.
- We have provided software development and other IT related training to many major corporations in California since 2002.
- Our educators have years of consulting and training experience; moreover, we require each trainer to have cross-discipline expertise i.e. be Java and .NET experts so that you get a broad understanding of how industry wide experts work and think.
- Discover tips and tricks about Oracle, MySQL, Cassandra, Hadoop Database programming
- Get your questions answered by easy to follow, organized Oracle, MySQL, Cassandra, Hadoop Database experts
- Get up to speed with vital Oracle, MySQL, Cassandra, Hadoop Database programming tools
- Save on travel expenses by learning right from your desk or home office. Enroll in an online instructor led class. Nearly all of our classes are offered in this way.
- Prepare to hit the ground running for a new job or a new position
- See the big picture and have the instructor fill in the gaps
- We teach with sophisticated learning tools and provide excellent supporting course material
- Books and course material are provided in advance
- Get a book of your choice from the HSG Store as a gift from us when you register for a class
- Gain a lot of practical skills in a short amount of time
- We teach what we know…software
- We care…