Microsoft SQL Server Training Classes in Schenectady, New York

Learn Microsoft SQL Server in Schenectady, NewYork and surrounding areas via our hands-on, expert led courses. All of our classes either are offered on an onsite, online or public instructor led basis. Here is a list of our current Microsoft SQL Server related training offerings in Schenectady, New York: Microsoft SQL Server Training

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Information Technology (IT) tools are here to support your business in the global market. Effective communication is key for IT and business experts to collaborate effectively in search of solutions. Consulting, reaching out for help to a third-party, can bridge the gap between your business marketing experts and IT operations experts, especially with the emergence of big data analytics and its implication on the global market. Having the right consultants equipped with business knowledge and data technology expertise can make a difference.

Your marketing organization is probably familiar with digital tools and conducting global research. Its results can uncover the journey customers take to purchase your products or use your services. It can highlight the pain points and frictions that prevent their experiences with you to be delightful and amazing. Armed with this knowledge and beautiful compelling presentations, marketing executives expect that IT operations leaders will translate these insights into actions.

But people in IT operations are too involved in meeting key performance indicators that have nothing to do with the end customers. Meeting requirements of faster and cheaper don't translate very well into customer satisfaction. A classic breakdown in communication is described in a Harvard Business Review article, “A Technique to Bridge the Gap Between Marketing and IT.” The author goes on to describe how a new CIO at a bank found IT to be focused on the internal organization as their customers, rather than the real end customer. Moreover, no one was looking at the incident reports which clearly showed that incidents were increasing. And nobody looked at what these incidents were doing to the bank’s customers. The startling and scary numbers of incidents were caught and addressed and brought down from 1,000 to 600 or (40%) and later to 450 per week.

Surprisingly, these type of seemingly isolated scenarios are still being discovered within organizations presently, sometimes internally, and through third party insights such as consultants.  By engaging consultants to provide a perspective based on what they’ve experienced before, they can often bring new and innovative ideas or possible challenges to the table that an internal processes probably wouldn’t have been able to see on their own.  Often, third party input can help to provide the translation needed to go from marketing research results into actions that IT operations can understand and make sense in their high-performance culture. When companies understand and use this knowledge to reassess how to improve their customer experiences, they work backward from what customers want to achieve significantly higher improvements. 

IT and business management are more and more being asked to move away from their traditional roles, such as IT being the "technology infrastructure gatekeeper", and instead become enablers across the enterprise of effective collaboration, big data consumers, and key players in driving desired business outcomes. Marketing leaders look to technology as a way to facilitate the customer's journey and his positive experience of it, bring more clients, and meet increasingly higher loyalty goals. They rely on IT projects to enable big data-based behavioral targeting anywhere in the global market. This means projects to analyze search engine results, improve website personalization and optimization, and building of mobile applications for a more personal experience. All these are projects that consultants with their communication, consulting and technical expertise are well prepared to help in order to bridge the expectation gap between IT and other business organizations.

In order to meet these 21st-century business challenges, Information Technology organizations have been transitioning from waterfall stage-gate project management approaches to agile development. The stage-gate method applies a step-by-step approach where waiting, reviewing and approving are required before moving to the next step in the project. Agile management emphasizes collaboration, no decision hierarchies, and few people roles for making quick, customer-focused small changes over time to deliver solutions that delight and amaze customers. Agile development has allowed many businesses to respond quickly to changing customer desires and expectations. But moving to continuous delivery is a struggle requiring focused, dedicated teams that are not well suited to the traditional matrix organization where people are resources whose time must be "chopped" into many pieces and shared among many projects. Agile teams meet frequently as often as daily but never waiting more than a week to do so.

Marketing people are externally focused. IT people are internally focused. The first works with customer emotions. The second works to increase efficiency. Big data analytic tools are used by the first and supported by the second. Consultants can be the glue that helps both come together in effective collaborations that deliver positive business outcomes in both global and local markets.

Net Neutrality

You may have heard about net neutrality over the years. Recently, the concept has gone through some changes, and many would consider its underlying principles to be in danger of corruption or dissolution. However, the technical nature of net neutrality ethics makes it difficult to understand for the layperson. Read on, and the central themes and controversies surrounding the principle will be outlined and explained for your convenience.

The Theme

Communication is one of the main objectives that an organization needs to have in place to stay efficient and productive. A breakdown in accurate and efficient communication between departments at any point in the organization can result in conflict or loss of business.  Sadly, the efficiency between different departments in an organization becomes most evident when communication breaks down. As an example, David Grossman reported in “The Cost of Poor Communications” that a survey of 400 companies with 100,000 employees each cited an average loss per company of $62.4 million per year because of inadequate communication to and between employees.

With the dawning of the big-data era and the global competition that Machine Learning algorithms has sparked, it’s more vital than ever for companies of all sizes to prioritize departmental communication mishaps. Perhaps, today, as a result of the many emerging markets, the most essential of these connections are between IT and the business units. CMO’s and CIO’s are becoming natural partners in the sense that CMO’s, in order to capture revenue opportunities, are expected to master not just the art of strategy and creativity but also the science of analytics. The CIO, on the other hand, is accountable for using technical groundwork to enable and accelerate revenue growth. Since business and technology people speak very different languages, there’s a need on both sides to start sharing the vocabulary or understanding of what is expected in order to avoid gridlock.

In the McKinsey article, Getting the CMO and CIO to work as partners, the author speaks to five prerequisite steps that the CMO and the CIO can take in order to be successful in their new roles.

--- Be clear on decision governance
Teams should define when decisions are needed, what must be decided, and who is responsible for making them.

Another blanket article about the pros and cons of Direct to Consumer (D2C) isn’t needed, I know. By now, we all know the rules for how this model enters a market: its disruption fights any given sector’s established sales model, a fuzzy compromise is temporarily met, and the lean innovator always wins out in the end.

That’s exactly how it played out in the music industry when Apple and record companies created a digital storefront in iTunes to usher music sales into the online era. What now appears to have been a stopgap compromise, iTunes was the standard model for 5-6 years until consumers realized there was no point in purchasing and owning digital media when internet speeds increased and they could listen to it for free through a music streaming service.  In 2013, streaming models are the new music consumption standard. Netflix is nearly parallel in the film and TV world, though they’ve done a better job keeping it all under one roof. Apple mastered retail sales so well that the majority of Apple products, when bought in-person, are bought at an Apple store. That’s even more impressive when you consider how few Apple stores there are in the U.S. (253) compared to big box electronics stores that sell Apple products like Best Buy (1,100) Yet while some industries have implemented a D2C approach to great success, others haven’t even dipped a toe in the D2C pool, most notably the auto industry.

What got me thinking about this topic is the recent flurry of attention Tesla Motors has received for its D2C model. It all came to a head at the beginning of July when a petition on whitehouse.gov to allow Tesla to sell directly to consumers in all 50 states reached the 100,000 signatures required for administration comment. As you might imagine, many powerful car dealership owners armed with lobbyists have made a big stink about Elon Musk, Tesla’s CEO and Product Architect, choosing to sidestep the traditional supply chain and instead opting to sell directly to their customers through their website. These dealership owners say that they’re against the idea because they want to protect consumers, but the real motive is that they want to defend their right to exist (and who wouldn’t?). They essentially have a monopoly at their position in the sales process, and they want to keep it that way. More frightening for the dealerships is the possibility that once Tesla starts selling directly to consumers, so will the big three automakers, and they fear that would be the end of the road for their business. Interestingly enough, the big three flirted with the idea of D2C in the early 90’s before they were met with fierce backlash from dealerships. I’m sure the dealership community has no interest in mounting a fight like that again. 

To say that the laws preventing Tesla from selling online are peripherally relevant would be a compliment. By and large, the laws the dealerships point to fall under the umbrella of “Franchise Laws” that were put in place at the dawn of car sales to protect franchisees against manufacturers opening their own stores and undercutting the franchise that had invested so much to sell the manufacturer’s cars.  There’s certainly a need for those laws to exist, because no owner of a dealership selling Jeeps wants Chrysler to open their own dealership next door and sell them for substantially less. However, because Tesla is independently owned and isn’t currently selling their cars through any third party dealership, this law doesn’t really apply to them. Until their cars are sold through independent dealerships, they’re incapable of undercutting anyone by implementing D2C structure.

Tech Life in New York

City The Big Apple is home of two of the world?s largest stock market exchanges, the New York Stock Exchange and NASDAQ. As a leading business center in the United States, New York has more Fortune 500 headquartered companies than any other city. Technology is blossoming in the Big Apple as major internet conglomerates like Google move their offices into ?telecom hotels? such as the 311,000 square feet office space downtown. As in any other city there are pros and cons of living in New York City. For instance, there is so much to do, it?s easy to get around with the transit system, it?s safe, convenient, and has plenty of job opportunities. On the other hand, it can be overwhelmingly expensive, overcrowded, a bit impersonal and fast paced. New Yorkers enjoy Central Park, multi cultural activities and food, theatre, film festivals, farmers markets, fashion and anything else they could possibly think of...it?s all there.
Supposing is good, but finding out is better.~Mark Twain
other Learning Options
Software developers near Schenectady have ample opportunities to meet like minded techie individuals, collaborate and expend their career choices by participating in Meet-Up Groups. The following is a list of Technology Groups in the area.
Fortune 500 and 1000 companies in New York that offer opportunities for Microsoft SQL Server developers
Company Name City Industry Secondary Industry
NYSE Euronext, Inc. New York Financial Services Securities Agents and Brokers
Anderson Instrument Company Inc. Fultonville Manufacturing Tools, Hardware and Light Machinery
News Corporation New York Media and Entertainment Radio and Television Broadcasting
Philip Morris International Inc New York Manufacturing Manufacturing Other
Loews Corporation New York Travel, Recreation and Leisure Hotels, Motels and Lodging
The Guardian Life Insurance Company of America New York Financial Services Insurance and Risk Management
Jarden Corporation Rye Manufacturing Manufacturing Other
Ralph Lauren Corporation New York Retail Clothing and Shoes Stores
Icahn Enterprises, LP New York Financial Services Investment Banking and Venture Capital
Viacom Inc. New York Media and Entertainment Media and Entertainment Other
Omnicom Group Inc. New York Business Services Advertising, Marketing and PR
Henry Schein, Inc. Melville Healthcare, Pharmaceuticals and Biotech Medical Supplies and Equipment
Pfizer Incorporated New York Healthcare, Pharmaceuticals and Biotech Pharmaceuticals
Eastman Kodak Company Rochester Computers and Electronics Audio, Video and Photography
Assurant Inc. New York Business Services Data and Records Management
PepsiCo, Inc. Purchase Manufacturing Nonalcoholic Beverages
Foot Locker, Inc. New York Retail Department Stores
Barnes and Noble, Inc. New York Retail Sporting Goods, Hobby, Book, and Music Stores
Alcoa New York Manufacturing Metals Manufacturing
The Estee Lauder Companies Inc. New York Healthcare, Pharmaceuticals and Biotech Personal Health Care Products
Avon Products, Inc. New York Healthcare, Pharmaceuticals and Biotech Personal Health Care Products
The Bank of New York Mellon Corporation New York Financial Services Banks
Marsh and McLennan Companies New York Financial Services Insurance and Risk Management
Corning Incorporated Corning Manufacturing Concrete, Glass, and Building Materials
CBS Corporation New York Media and Entertainment Radio and Television Broadcasting
Bristol Myers Squibb Company New York Healthcare, Pharmaceuticals and Biotech Biotechnology
Citigroup Incorporated New York Financial Services Banks
Goldman Sachs New York Financial Services Personal Financial Planning and Private Banking
American International Group (AIG) New York Financial Services Insurance and Risk Management
Interpublic Group of Companies, Inc. New York Business Services Advertising, Marketing and PR
BlackRock, Inc. New York Financial Services Securities Agents and Brokers
MetLife Inc. New York Financial Services Insurance and Risk Management
Consolidated Edison Company Of New York, Inc. New York Energy and Utilities Gas and Electric Utilities
Time Warner Cable New York Telecommunications Cable Television Providers
Morgan Stanley New York Financial Services Investment Banking and Venture Capital
American Express Company New York Financial Services Credit Cards and Related Services
International Business Machines Corporation Armonk Computers and Electronics Computers, Parts and Repair
TIAA-CREF New York Financial Services Securities Agents and Brokers
JPMorgan Chase and Co. New York Financial Services Investment Banking and Venture Capital
The McGraw-Hill Companies, Inc. New York Media and Entertainment Newspapers, Books and Periodicals
L-3 Communications Inc. New York Manufacturing Aerospace and Defense
Colgate-Palmolive Company New York Consumer Services Personal Care
New York Life Insurance Company New York Financial Services Insurance and Risk Management
Time Warner Inc. New York Media and Entertainment Media and Entertainment Other
Cablevision Systems Corp. Bethpage Media and Entertainment Radio and Television Broadcasting
CA Technologies, Inc. Islandia Software and Internet Software
Verizon Communications Inc. New York Telecommunications Telephone Service Providers and Carriers
Hess Corporation New York Energy and Utilities Gasoline and Oil Refineries

training details locations, tags and why hsg

A successful career as a software developer or other IT professional requires a solid understanding of software development processes, design patterns, enterprise application architectures, web services, security, networking and much more. The progression from novice to expert can be a daunting endeavor; this is especially true when traversing the learning curve without expert guidance. A common experience is that too much time and money is wasted on a career plan or application due to misinformation.

The Hartmann Software Group understands these issues and addresses them and others during any training engagement. Although no IT educational institution can guarantee career or application development success, HSG can get you closer to your goals at a far faster rate than self paced learning and, arguably, than the competition. Here are the reasons why we are so successful at teaching:

  • Learn from the experts.
    1. We have provided software development and other IT related training to many major corporations in New York since 2002.
    2. Our educators have years of consulting and training experience; moreover, we require each trainer to have cross-discipline expertise i.e. be Java and .NET experts so that you get a broad understanding of how industry wide experts work and think.
  • Discover tips and tricks about Microsoft SQL Server programming
  • Get your questions answered by easy to follow, organized Microsoft SQL Server experts
  • Get up to speed with vital Microsoft SQL Server programming tools
  • Save on travel expenses by learning right from your desk or home office. Enroll in an online instructor led class. Nearly all of our classes are offered in this way.
  • Prepare to hit the ground running for a new job or a new position
  • See the big picture and have the instructor fill in the gaps
  • We teach with sophisticated learning tools and provide excellent supporting course material
  • Books and course material are provided in advance
  • Get a book of your choice from the HSG Store as a gift from us when you register for a class
  • Gain a lot of practical skills in a short amount of time
  • We teach what we know…software
  • We care…
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