A string in Python is enclosed in either single or double quotes.  Therefore, either one does the trick.  A common practice is to place single words with no characters that can be interpolated in single quotes and multi-word strings that contain interpolated characters in double quotes.  This may be a carry over from Perl where interpolated characters are in double quotes. 

If you do not want to interpolate a string, use a raw string ... r"\n".  With the exception of the last print statement, each of the print statements prints hello on a separate line from how are you?.  They are great for regular expressions.

Finally, triple double quotes """ some message about a function or class ... """ are used for docstrings.

print "hello \n how are you?"
print 'hello \n how are you?'
print r"hello \n how are you?"

The name placard in your cube might not say anything about sales, but the truth is that everyone, employed as such or not, is a salesperson at some point every single day. In the traditional sense, this could mean something like pitching your company’s solutions to a client. In the less-traditional sense, it could mean convincing your child to eat their vegetables. Yet for those two drastically different examples and everything in between, there is a constant for successful sellers: unveiling the “Why.”

Spending time and energy making prospects understand why you do what you do instead of exactly what it is you do or how you do it is not a new concept. But I’m a firm believer that proven concepts, no matter how old and frequently referenced they are, can’t be repeated enough. This idea has recently and fervently been popularized by marketer, author, and thinker extraordinaire Simon Sinek via his 2009 book, Start With Why. You can learn about him here on Wikipedia or here on his site. To begin, let me suggest that you watch Sinek’s TED talk on Starting With Why here on YouTube before reading any further. I’ll let him take care of the bulk of explaining the basics, and then will offer some ideas of my own to back this up in the real world and explore the best ways to start thinking this way and apply it to your business.

First, a little on me. After all, if I were to practice what Sinek preaches, it would follow that I explain why it is I’m writing this piece so that you, the reader, not only have a good reason to pay attention but also understand what drives me on a deeper level. So, who am I? I’m an entrepreneur in the music space. I do freelance work in the realms of copywriting, business development, and marketing for artists and industry / music-tech folks, but my main project is doing all of the above for a project I’ve been on the team for since day one called Presskit.to. In short, Presskit.to builds digital portfolios that artists of all kinds can use to represent themselves professionally when pitching their projects to gatekeepers like label reps, casting directors, managers, the press, etc. This core technology is also applicable to larger entertainment industry businesses and fine arts education institutions in enterprise formats, and solves a variety of the problems they’re facing.

Not interesting? I don’t blame you for thinking so, if you did. That’s because I just gave you a bland overview of what we do, instead of why we do it. What if, instead, I told you that myself and everyone I work with is an artist of some sort and believes that the most important thing you can do in life is create; that our technology exists to make creators’ careers more easily sustainable. Or, another approach, that we think the world is a better place when artists can make more art, and that because our technology was built to help artists win more business, we’re trying our best to do our part. Only you can be the judge, but I think that sort of pitch is more compelling. It touches on the emotions responsible for decision making that Sinek outlines in his Ted Talk, rather than the practical language-based reasons like pricing, technicalities, how everything works to accomplish given goals, etc. These things are on the outside of the golden circle Sinek shows us for a reason – they only really matter if you’ve aligned your beliefs with a client’s first. Otherwise these kind of tidbits are gobbledygook, and mind-numbingly boring gobbledygook at that.

The mainstay of a corporation is the data that it possesses. By data, I mean its customer base, information about the use of its products, employee roles and responsibilities, the development and maintenance of its product lines, demographics of supporters and naysayers, financial records, projected sales ... It is in the organization of this data that advancements to the bottom line are often realized i.e. the nuggets of gold are found. Defining what is important, properly cataloging the information, developing a comprehensive protocol to access and update this information and discerning how this data fits into the corporate venacular is basis of this data organization and may be the difference between moving ahead of the competition or being the one to fall behind.

Whenever we attempt to develop an Enterprise Rule Application, we must begin by harvesting the data upon which those rules are built. This is by no means an easy feat as it requires a thorough understanding of the business, industry, the players and their respective roles and the intent of the application. Depending upon the scope of this undertaking, it is almost always safe to say that no one individual is completely knowledgeable to all facets needed to comprise the entire application.

The intial stage of this endeavor is, obviously, to decide upon the intent of the application. This requires knowledge of what is essential, what is an add-on and which of all these requirements/options can be successfully implemented in the allotted period of time. The importance of this stage cannot be stressed enough; if the vision/goal cannot be articulated in a manner that all can understand, the knowledge tap will be opened to become the money drain. Different departments may compete for the same financial resources; management may be jockeying for their day in the sun; consulting corporations, eager to win the bid, may exaggerate their level of competency. These types of endeavors require those special skills of an individual or a team of very competent members to be/have a software architect, subject matter expert and business analyst.

Once the decision has been made and the application development stages have been defined, the next step is to determine which software development tools to employ. For the sake of this article, we will assume that the team has chosen an object oriented language such as Java and a variety of J EE components, a relationsional database and a vendor specific BRMS such as Blaze Advisor. Now, onto the point of this article.

When eCommerce companies want to optimize information security, password management tools enable users to create strong passwords for every login.

Better than a Master Pass
A two-factor authentication, a security process in which the user provides two means of identification, one of which is typically a physical token, such as a card, and the other of which is typically something memorized, such as a security code can drastically reduce online fraud such as identity theft . A common example of two-factor authenticationis a bank card: the card itself is the physical item and the personal identification number (PIN) is the data that goes with it.

LastPass 3.0 Premium and RoboForm, security downloads offer fingerprint-based authentication features that can be configured to any computer PC or mobile application.  Both are supported by the Google Authenticator mobile app for smart phone and device integration.

LastPass 3.0 is most powerful on-demand password manager on the market. LastPass 3.0 Premium includes mobile support and more features. Dashlane 2.0 is is not as robust, but includes a user-friendly interface. F-Secure Key is a free, one-device version of these top competitors. F-Secure Key is for exclusive use on an installed device, so password safe retention is dependent on proprietary use of the device itself. The application can be upgraded for a small annual fee.

Password Manager App Cross-Portability
F-Secure Key syncs with Mac, PC Android, and iOS devices simultaneously. A transient code is generated on mobile devices, in addition to the two-factor authentication default of the F-Secure Key master password security product.

Password capture and replay in case of lost credentials is made possible with a password manager. Integration of a password manager app with a browser allows a user to capture login credentials, and replay on revisit to a site. Dashlane, LastPass, Norton Identity Safe, Password Genie 4.0 offer continuous detection and management of password change events, automatically capturing credentials each time a new Web-based, service registration sign up is completed.

Other applications like F-Secure Key, KeePass, and My1login replay passwords via a bookmarklet, supported by any Java-equipped browser. KeePass ups the ante for would be keyloggers, with a unique replay technology.

Personal Data and Auto-Fill Forms
Most password managers fill username and password credentials into login forms automatically. Password managers also retain personal data for form fill interfaces with applications, and other HTML forms online. The RoboForm app is one of the most popular for its flexibility in multi-form password and personal data management, but the others also capture and reuse at least a portion of what has been entered in a form manually.

The 1Password app for Windows stores the most types of personal data for use to fill out forms. Dashlane, LastPass, and Password Genie store the various types of ID data used for form fill-in, like passport and driver's license numbers and other key details to HTML acknowledgement of discretionary password and personal information.

The Cost of Protection
LastPass Premium and Password Box are the lowest monthly password manager plans on the market, going for $1 a month. Annual plans offered by other password manager sources vary according to internal plan: Dashlane $20, F-Secure Key $16, and Password Genie, $15.
All password manager companies and their products may not be alike in the end.

Security checks on security products like password managers have become more sophisticated in response to product cross-portability and open source app interface volatility. Norton, RoboForm, KeePass, generate strong, random passwords on-demand. Some security procedures now require three-factor authentication, which involves possession of a physical token and a password, used in conjunction with biometricdata, such as finger-scanningor a voiceprint.

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