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Machine learning systems are equipped with artificial intelligence engines that provide these systems with the capability of learning by themselves without having to write programs to do so. They adjust and change programs as a result of being exposed to big data sets. The process of doing so is similar to the data mining concept where the data set is searched for patterns. The difference is in how those patterns are used. Data mining's purpose is to enhance human comprehension and understanding. Machine learning's algorithms purpose is to adjust some program's action without human supervision, learning from past searches and also continuously forward as it's exposed to new data.

The News Feed service in Facebook is an example, automatically personalizing a user's feed from his interaction with his or her friend's posts. The "machine" uses statistical and predictive analysis that identify interaction patterns (skipped, like, read, comment) and uses the results to adjust the News Feed output continuously without human intervention.

Impact on Existing and Emerging Markets

The NBA is using machine analytics created by a California-based startup to create predictive models that allow coaches to better discern a player's ability. Fed with many seasons of data, the machine can make predictions of a player's abilities. Players can have good days and bad days, get sick or lose motivation, but over time a good player will be good and a bad player can be spotted. By examining big data sets of individual performance over many seasons, the machine develops predictive models that feed into the coach’s decision-making process when faced with certain teams or particular situations.

General Electric, who has been around for 119 years is spending millions of dollars in artificial intelligence learning systems. Its many years of data from oil exploration and jet engine research is being fed to an IBM-developed system to reduce maintenance costs, optimize performance and anticipate breakdowns.

Over a dozen banks in Europe replaced their human-based statistical modeling processes with machines. The new engines create recommendations for low-profit customers such as retail clients, small and medium-sized companies. The lower-cost, faster results approach allows the bank to create micro-target models for forecasting service cancellations and loan defaults and then how to act under those potential situations. As a result of these new models and inputs into decision making some banks have experienced new product sales increases of 10 percent, lower capital expenses and increased collections by 20 percent.

Emerging markets and industries

By now we have seen how cell phones and emerging and developing economies go together. This relationship has generated big data sets that hold information about behaviors and mobility patterns. Machine learning examines and analyzes the data to extract information in usage patterns for these new and little understood emergent economies. Both private and public policymakers can use this information to assess technology-based programs proposed by public officials and technology companies can use it to focus on developing personalized services and investment decisions.

Machine learning service providers targeting emerging economies in this example focus on evaluating demographic and socio-economic indicators and its impact on the way people use mobile technologies. The socioeconomic status of an individual or a population can be used to understand its access and expectations on education, housing, health and vital utilities such as water and electricity. Predictive models can then be created around customer's purchasing power and marketing campaigns created to offer new products. Instead of relying exclusively on phone interviews, focus groups or other kinds of person-to-person interactions, auto-learning algorithms can also be applied to the huge amounts of data collected by other entities such as Google and Facebook.

A warning

Traditional industries trying to profit from emerging markets will see a slowdown unless they adapt to new competitive forces unleashed in part by new technologies such as artificial intelligence that offer unprecedented capabilities at a lower entry and support cost than before. But small high-tech based companies are introducing new flexible, adaptable business models more suitable to new high-risk markets. Digital platforms rely on algorithms to host at a low cost and with quality services thousands of small and mid-size enterprises in countries such as China, India, Central America and Asia. These collaborations based on new technologies and tools gives the emerging market enterprises the reach and resources needed to challenge traditional business model companies.

Will Tesla Finally Bring the D2C Revolution to the Auto Industry?

[Aug, 09, 2013] |
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Another blanket article about the pros and cons of Direct to Consumer (D2C) isn’t needed, I know. By now, we all know the rules for how this model enters a market: its disruption fights any given sector’s established sales model, a fuzzy compromise is temporarily met, and the lean innovator always wins out in the end.

That’s exactly how it played out in the music industry when Apple and record companies created a digital storefront in iTunes to usher music sales into the online era. What now appears to have been a stopgap compromise, iTunes was the standard model for 5-6 years until consumers realized there was no point in purchasing and owning digital media when internet speeds increased and they could listen to it for free through a music streaming service. In 2013, streaming models are the new music consumption standard. Netflix is nearly parallel in the film and TV world, though they’ve done a better job keeping it all under one roof. Apple mastered retail sales so well that the majority of Apple products, when bought in-person, are bought at an Apple store. That’s even more impressive when you consider how few Apple stores there are in the U.S. (253) compared to big box electronics stores that sell Apple products like Best Buy (1,100) Yet while some industries have implemented a D2C approach to great success, others haven’t even dipped a toe in the D2C pool, most notably the auto industry.

What got me thinking about this topic is the recent flurry of attention Tesla Motors has received for its D2C model. It all came to a head at the beginning of July when a petition on whitehouse.gov to allow Tesla to sell directly to consumers in all 50 states reached the 100,000 signatures required for administration comment. As you might imagine, many powerful car dealership owners armed with lobbyists have made a big stink about Elon Musk, Tesla’s CEO and Product Architect, choosing to sidestep the traditional supply chain and instead opting to sell directly to their customers through their website. These dealership owners say that they’re against the idea because they want to protect consumers, but the real motive is that they want to defend their right to exist (and who wouldn’t?). They essentially have a monopoly at their position in the sales process, and they want to keep it that way. More frightening for the dealerships is the possibility that once Tesla starts selling directly to consumers, so will the big three automakers, and they fear that would be the end of the road for their business. Interestingly enough, the big three flirted with the idea of D2C in the early 90’s before they were met with fierce backlash from dealerships. I’m sure the dealership community has no interest in mounting a fight like that again.

To say that the laws preventing Tesla from selling online are peripherally relevant would be a compliment. By and large, the laws the dealerships point to fall under the umbrella of “Franchise Laws” that were put in place at the dawn of car sales to protect franchisees against manufacturers opening their own stores and undercutting the franchise that had invested so much to sell the manufacturer’s cars. There’s certainly a need for those laws to exist, because no owner of a dealership selling Jeeps wants Chrysler to open their own dealership next door and sell them for substantially less. However, because Tesla is independently owned and isn’t currently selling their cars through any third party dealership, this law doesn’t really apply to them. Until their cars are sold through independent dealerships, they’re incapable of undercutting anyone by implementing D2C structure.

Game Developers' alternatives to C#

[Jun, 23, 2014] |
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With the rise of the smart phone, many people who have long seen themselves as non-gamers have began to download and play to occupy themselves throughout the day. If you're a game developer who has a history of writing your code in C#, then perhaps this still emerging market is something you should consider taking advantage of. This, however, will require the familiarization with other programming languages.

One option for moving away from the C# language is to learn Java. Java is the programming used for apps on the android platform, billions of phones run on this programming language.

If you want to break into the android market, then learning Java is an absolute must.

There are both some pros and some cons to learning java. Firstly, if you already know C# or other languages and understand how they work, then java will be relatively easy to learn due to having similar, but quite simplified, syntax to C-based languages, the class library is large and standardized, but also very well written, and you might find that it will improve the performance and portability of your creations. Not to mention, learning java opens you up to the entirety of the android app and game market, a very large and still growing market that would otherwise stay closed off to you. That's too much ad and sale money to risk missing out on.

The few cons that come with learning the language is that, when coming from other languages, the syntax may take some getting used to. This is true for most languages. The other problem is that you must be careful with the specifics of how you write your code. While java can be written in a very streamlined fashion, it's also possible to write working, but bulky, code that will slow down your programs. Practice makes perfect, and the knowledge to avoid such pitfalls within the language.

If you wish to develop for the iOS on the other hand, knowledge of Objective C is required. The most compelling reason to learn Objective C is the market that it will open you up to. According to the website AndroidAuthority.com, in the article "Google play vs. Apple app store", users of iPhones and other iOS devices are much more likely to spend money on apps rather than downloading free ones.

Though learning Objective C might be a far jump from someone who currently writes in C#, it's certainly learn-able with a little bit of practice.

How do top programmers work?

What are a few unique pieces of career advice that nobody ever mentions?

Good non-programmer jobs for people with software developer experience

Are 3d Printers the Next Bastion of Piracy?

[Aug, 09, 2013] |
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As someone who works in many facets of the music industry, I used to seethe with a mixture of anger and jealousy when I would hear people in more “traditional” goods-based industries argue in favor of music content-based piracy. They made all the classic talking points, like “I wouldn’t spend money on this artist normally, and maybe if I like it I’ll spend money on them when they come to town” (which never happened), or “artists are rich and I’m poor, they don’t need my money” (rarely the case), or the worst, “if it were fairly priced and worth paying for, I’d buy it” (not true). I always wondered if they’d have the same attitude if 63% of the things acquired by customers in their industries weren’t actually paid for, as was conservatively estimated as the case for the music industry in 2009 (other estimations put the figure of pirated music at 95%). Well, we may soon see the answer to curiosities like that. Though one can say with tentative confidence that music piracy is on the decline thanks to services like Spotify and Rdio, it could be looming on the horizon for the entire global, physical supply chain. Yes, I’m talking about 3d printers.

Before I get into the heart of this article, let me take a moment to make one thing clear: I think these machines are incredible. It’s damn near inspiring to think of even a few of their potentially world-changing applications: affordable, perfectly fit prosthetic limbs for wounded servicemen and women; the ability to create a piece of machinery on the spot instead of having to wait for a spare to arrive in the mail, or en route if your car or ship breaks down in a far away place; a company based out of Austin, TX even made a fully functioning firearm from a 3d printer a few months ago.

If these machines become as consumer-friendly and idiot-proof as possible (like computers), it’s possible that in a matter of decades (maybe less), a majority of U.S. households will have their own 3d printer. There’s also the possibility they could take the tech-hobbyist path, one that is much less appealing to the masses. Dale Dougherty of Makezine.com estimates there are currently around 100,000 “personal” 3d printers, or those not owned for business or educational purposes. I don’t think they’ll ever be as ubiquitous as computers, but there are plenty of mechanically inclined, crafty hobbyists out there who would love to play around with a 3d printer if it was affordable enough.

That being said, is there reason to worry about the economic implications of consumers making what they want, essentially for free, instead of paying someone else to produce it? Or will the printers instead be used for unique items more so than replicating and ripping off other companies’ merchandise in mass amounts? The number of people working in industries that would be affected by a development like this is far greater than the number of people who work in content-based industries, so any downturn would probably have a much larger economic implications. Certainly, those times are a ways off, but a little foresightedness never hurt anyone!

Tech Life in California

Largely influenced by several immigrant populations California has experienced several technological, entertainment and economic booms over the years. As for technology, Silicon Valley, in the southern part of San Francisco is an integral part of the worldâ€™s innovators, high-tech businesses and a myriad of techie start-ups. It also accounts for 1/3rd of all venture capital investments.

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other Learning Options

Software developers near Redding have ample opportunities to meet like minded techie individuals, collaborate and expend their career choices by participating in Meet-Up Groups. The following is a list of Technology Groups in the area.

Meetup supporting SF Bay ACM Chapter · Interact. · Pasadena Java User's Group ·

Fortune 500 and 1000 companies in California that offer opportunities for Git, Jira, Wicket, Gradle, Tableau developers

Company Name	City	Industry	Secondary Industry
Mattel, Inc.	El Segundo	Retail	Sporting Goods, Hobby, Book, and Music Stores
Spectrum Group International, Inc.	Irvine	Retail	Retail Other
Chevron Corp	San Ramon	Energy and Utilities	Gasoline and Oil Refineries
Jacobs Engineering Group, Inc.	Pasadena	Real Estate and Construction	Construction and Remodeling
eBay Inc.	San Jose	Software and Internet	E-commerce and Internet Businesses
Broadcom Corporation	Irvine	Computers and Electronics	Semiconductor and Microchip Manufacturing
Franklin Templeton Investments	San Mateo	Financial Services	Investment Banking and Venture Capital
Pacific Life Insurance Company	Newport Beach	Financial Services	Insurance and Risk Management
Tutor Perini Corporation	Sylmar	Real Estate and Construction	Construction and Remodeling
SYNNEX Corporation	Fremont	Software and Internet	Data Analytics, Management and Storage
Core-Mark International Inc	South San Francisco	Manufacturing	Food and Dairy Product Manufacturing and Packaging
Occidental Petroleum Corporation	Los Angeles	Manufacturing	Chemicals and Petrochemicals
Yahoo!, Inc.	Sunnyvale	Software and Internet	Software and Internet Other
Edison International	Rosemead	Energy and Utilities	Gas and Electric Utilities
Ingram Micro, Inc.	Santa Ana	Computers and Electronics	Consumer Electronics, Parts and Repair
Safeway, Inc.	Pleasanton	Retail	Grocery and Specialty Food Stores
Gilead Sciences, Inc.	San Mateo	Healthcare, Pharmaceuticals and Biotech	Pharmaceuticals
AECOM Technology Corporation	Los Angeles	Real Estate and Construction	Architecture,Engineering and Design
Reliance Steel and Aluminum	Los Angeles	Manufacturing	Metals Manufacturing
Live Nation, Inc.	Beverly Hills	Media and Entertainment	Performing Arts
Advanced Micro Devices, Inc.	Sunnyvale	Computers and Electronics	Semiconductor and Microchip Manufacturing
Pacific Gas and Electric Corp	San Francisco	Energy and Utilities	Gas and Electric Utilities
Electronic Arts Inc.	Redwood City	Software and Internet	Games and Gaming
Oracle Corporation	Redwood City	Software and Internet	Software and Internet Other
Symantec Corporation	Mountain View	Software and Internet	Data Analytics, Management and Storage
Dole Food Company, Inc.	Thousand Oaks	Manufacturing	Food and Dairy Product Manufacturing and Packaging
CBRE Group, Inc.	Los Angeles	Real Estate and Construction	Real Estate Investment and Development
First American Financial Corporation	Santa Ana	Financial Services	Financial Services Other
The Gap, Inc.	San Francisco	Retail	Clothing and Shoes Stores
Ross Stores, Inc.	Pleasanton	Retail	Clothing and Shoes Stores
Qualcomm Incorporated	San Diego	Telecommunications	Wireless and Mobile
Charles Schwab Corporation	San Francisco	Financial Services	Securities Agents and Brokers
Sempra Energy	San Diego	Energy and Utilities	Gas and Electric Utilities
Western Digital Corporation	Irvine	Computers and Electronics	Consumer Electronics, Parts and Repair
Health Net, Inc.	Woodland Hills	Healthcare, Pharmaceuticals and Biotech	Healthcare, Pharmaceuticals, and Biotech Other
Allergan, Inc.	Irvine	Healthcare, Pharmaceuticals and Biotech	Biotechnology
The Walt Disney Company	Burbank	Media and Entertainment	Motion Picture and Recording Producers
Hewlett-Packard Company	Palo Alto	Computers and Electronics	Consumer Electronics, Parts and Repair
URS Corporation	San Francisco	Real Estate and Construction	Architecture,Engineering and Design
Cisco Systems, Inc.	San Jose	Computers and Electronics	Networking Equipment and Systems
Wells Fargo and Company	San Francisco	Financial Services	Banks
Intel Corporation	Santa Clara	Computers and Electronics	Semiconductor and Microchip Manufacturing
Applied Materials, Inc.	Santa Clara	Computers and Electronics	Semiconductor and Microchip Manufacturing
Sanmina Corporation	San Jose	Computers and Electronics	Semiconductor and Microchip Manufacturing
Agilent Technologies, Inc.	Santa Clara	Telecommunications	Telecommunications Equipment and Accessories
Avery Dennison Corporation	Pasadena	Manufacturing	Paper and Paper Products
The Clorox Company	Oakland	Manufacturing	Chemicals and Petrochemicals
Apple Inc.	Cupertino	Computers and Electronics	Consumer Electronics, Parts and Repair
Amgen Inc	Thousand Oaks	Healthcare, Pharmaceuticals and Biotech	Biotechnology
McKesson Corporation	San Francisco	Healthcare, Pharmaceuticals and Biotech	Pharmaceuticals
DIRECTV	El Segundo	Telecommunications	Cable Television Providers
Visa, Inc.	San Mateo	Financial Services	Credit Cards and Related Services
Google, Inc.	Mountain View	Software and Internet	E-commerce and Internet Businesses

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the hartmann software group advantage

why take Git, Jira, Wicket, Gradle, Tableau Training with the hartmann software group?

A successful career as a software developer or other IT professional requires a solid understanding of software development processes, design patterns, enterprise application architectures, web services, security, networking and much more. The progression from novice to expert can be a daunting endeavor; this is especially true when traversing the learning curve without expert guidance. A common experience is that too much time and money is wasted on a career plan or application due to misinformation.

The Hartmann Software Group understands these issues and addresses them and others during any training engagement. Although no IT educational institution can guarantee career or application development success, HSG can get you closer to your goals at a far faster rate than self paced learning and, arguably, than the competition. Here are the reasons why we are so successful at teaching:

Learn from the experts.
1. We have provided software development and other IT related training to many major corporations in California since 2002.
2. Our educators have years of consulting and training experience; moreover, we require each trainer to have cross-discipline expertise i.e. be Java and .NET experts so that you get a broad understanding of how industry wide experts work and think.
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Save on travel expenses by learning right from your desk or home office. Enroll in an online instructor led class. Nearly all of our classes are offered in this way.
Prepare to hit the ground running for a new job or a new position
See the big picture and have the instructor fill in the gaps
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Books and course material are provided in advance
Get a book of your choice from the HSG Store as a gift from us when you register for a class
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Git, Jira, Wicket, Gradle, Tableau Training Classes in Redding, California

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Tech Life in California

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