Social marketing firm Buddy Media is being bought out by Salesforce.com in a $689 million stock and cash deal. The transaction will close Oct. 31 (the end of the third fiscal quarter).

Among its 1,000 customer, Buddy Media includes the companies ofFord, Hewlett-Packard and Mattel. Thanks to its capabilities of sending targeted marketing content through YouTube, LinkedIn and Facebook, Salesforce.com will build on the monitoring technology in social media through its recent Radian6 purchase.

According to Salesforce.com CEO Marc Benioff, the Marketing Cloud leadership will enable the company to take advantage of the massive opportunity within the next five years.

The purchase is arriving on the heels of rival Oracle’s buyout of Virtue, who is the competitor to Buddy Media.

Let’s face it, fad or not, companies are starting to ask themselves how they could possibly use machine learning and AI technologies in their organization. Many are being lured by the promise of profits by discovering winning patterns with algorithms that will enable solid predictions… The reality is that most technology and business professionals do not have sufficient understanding of how machine learning works and where it can be applied.  For a lot of firms, the focus still tends to be on small-scale changes instead of focusing on what really matters…tackling their approach to machine learning.

In the recent Wall Street Journal article, Machine Learning at Scale Remains Elusive for Many Firms, Steven Norton captures interesting comments from the industry’s data science experts. In the article, he quotes panelists from the MIT Digital Economy Conference in NYC, on businesses current practices with AI and machine learning. All agree on the fact that, for all the talk of Machine Learning and AI’s potential in the enterprise, many firms aren’t yet equipped to take advantage of it fully.

Panelist,  Michael Chui, partner at McKinsey Global Institute states that “If a company just mechanically says OK, I’ll automate this little activity here and this little activity there, rather than re-thinking the entire process and how it can be enabled by technology, they usually get very little value out of it. “Few companies have deployed these technologies in a core business process or at scale.”

Panelist, Hilary Mason, general manager at Cloudera Inc., had this to say, “With very few exceptions, every company we work with wants to start with a cost-savings application of automation.” “Most organizations are not set up to do this well.”

What are some of the software development headaches associated with iPhone vs Android development?

The Boss (hereafter referred to as TB), handed me this research assignment. Hey, I finally got a little bit of one ups man ship on TB.

This is a significant moment in my life. Like me, TB isn't really human. I know because neither of us seem to indulge in that luxury known as sleep. That makes it extremely difficult to have any sort of 'gotcha'. I'm dancing. I got one.

In the warp speed development cycles we are now facing, TB must have gone to sleep, which in human terms is known as a wink. (About a 40th of the second).
18 June 2012 Monday, 3:30 PM (15:30 HRS) UTC -8, in Los Angeles Microsoft is making a major tablet announcement, revealing its own hardware that is tablet-based. Do not be surprised if it entails a Hollywood Inc. focus.

In the ever changing landscape of software programming, it is not surprising that developers and employees have a different set of preferences for desired skills.  However the number one language that developers want to learn according to a survey of developers by technical recruiter, Hacker Rank is Python. This is not a surprise considering that Python has been in demand for several years and programmers tend to really enjoy this language for clear syntax, good OOP support and great shortcuts. Python, named “the language of the year” in 2007 and 2010 in the TIOBE Index and has climbed to #4 status in May of 2018.

According to the study, employers want developers who:

-  Have problem-solving skills, such as the ability to break down large, complex problems.
- Are proficient in their programming language and debugging.
- Can design systems.
- Can optimize performance.
- Have experience in reviewing and testing code.
- Are proficient in database design

Surprisingly, formal education is not the deciding factor when it comes to what companies care about the most. People with computer degrees or certifications on a resume are not necessarily a first choice for hiring managers. Others that have years of experience even if those individuals are partially self-taught in the field stand to be taken seriously in the field.   For those individuals with a passion to learn and master a skill, there are ample opportunities with smaller to mid-sized companies.

Some interesting FAQ’s from the study:

    On average, developers know 4 languages, and they aspire to learn 4 more.
    Younger developers between 18 and 24 plan to learn 6 languages.
    Folks older than 35 only plan to learn and additional 3 languages.
    The top languages developers said they will learn were, Go, Python, Scala, Kotlin, and Ruby.
    There is a large gap between employers seeking developers that know React than there are folks that can do it.

So, Why Learn Python?
It is now the most popular introductory teaching language in U.S. universities.  Python is easy to use, powerful, and versatile, making it a great choice for beginners and experts alike. It allows you to think like a programmer and not waste time understanding difficult syntax that other programming languages can command. And, because of its rapid growth, many developers contribute to the Python community and share Python libraries making creativity that much more a reality