Have you ever played a game on your iPhone and wondered how to share it with your friends? Of course, not everyone has iPhones, and they aren’t always watching the leaderboards on the Gaming app, provided by Apple. Well, guess what? You don’t have to take a whole other camera to take a picture of your iPhone to create a photo of that particular score you have achieved. All you have to do is simultaneously press the “Home Button” and the “Lock Button” on your iPhone. After that, your iPhone should consequently flash to white, as if it were snapping its shutter, and taking a picture. Afterwards, you should be able to find the picture in your Photo Albums and share it with your friends.                                                                                        

But, taking screenshots of your iPhone doesn’t always have to deal with your game scores, you can take screenshots of almost any happening on your phone and share it with people! Have you ever had a memorable texting conversation with your friend, where you mistyped something, and the conversation went haywire? Sharing it becomes easy by using this feature. Want to show how odd a website looks on your iPhone compared to looking at it on your computer, and give it to their support to fix it? Take a screenshot of it! The possibilities of this feature are endless, and can become timeless with a simple picture.

The name placard in your cube might not say anything about sales, but the truth is that everyone, employed as such or not, is a salesperson at some point every single day. In the traditional sense, this could mean something like pitching your company’s solutions to a client. In the less-traditional sense, it could mean convincing your child to eat their vegetables. Yet for those two drastically different examples and everything in between, there is a constant for successful sellers: unveiling the “Why.”

Spending time and energy making prospects understand why you do what you do instead of exactly what it is you do or how you do it is not a new concept. But I’m a firm believer that proven concepts, no matter how old and frequently referenced they are, can’t be repeated enough. This idea has recently and fervently been popularized by marketer, author, and thinker extraordinaire Simon Sinek via his 2009 book, Start With Why. You can learn about him here on Wikipedia or here on his site. To begin, let me suggest that you watch Sinek’s TED talk on Starting With Why here on YouTube before reading any further. I’ll let him take care of the bulk of explaining the basics, and then will offer some ideas of my own to back this up in the real world and explore the best ways to start thinking this way and apply it to your business.

First, a little on me. After all, if I were to practice what Sinek preaches, it would follow that I explain why it is I’m writing this piece so that you, the reader, not only have a good reason to pay attention but also understand what drives me on a deeper level. So, who am I? I’m an entrepreneur in the music space. I do freelance work in the realms of copywriting, business development, and marketing for artists and industry / music-tech folks, but my main project is doing all of the above for a project I’ve been on the team for since day one called Presskit.to. In short, Presskit.to builds digital portfolios that artists of all kinds can use to represent themselves professionally when pitching their projects to gatekeepers like label reps, casting directors, managers, the press, etc. This core technology is also applicable to larger entertainment industry businesses and fine arts education institutions in enterprise formats, and solves a variety of the problems they’re facing.

Not interesting? I don’t blame you for thinking so, if you did. That’s because I just gave you a bland overview of what we do, instead of why we do it. What if, instead, I told you that myself and everyone I work with is an artist of some sort and believes that the most important thing you can do in life is create; that our technology exists to make creators’ careers more easily sustainable. Or, another approach, that we think the world is a better place when artists can make more art, and that because our technology was built to help artists win more business, we’re trying our best to do our part. Only you can be the judge, but I think that sort of pitch is more compelling. It touches on the emotions responsible for decision making that Sinek outlines in his Ted Talk, rather than the practical language-based reasons like pricing, technicalities, how everything works to accomplish given goals, etc. These things are on the outside of the golden circle Sinek shows us for a reason – they only really matter if you’ve aligned your beliefs with a client’s first. Otherwise these kind of tidbits are gobbledygook, and mind-numbingly boring gobbledygook at that.

The importance of variables in any programming language can’t be emphasised enough. Even if you are a novice, the chances are good that you will have been using variables for quite a while now.

They are the cornerstone of any language and without them we would not be able to accomplish much of anything. However, most of you up until this point have probably only been working with standard variables, variables which can hold single values such as an integer, a single character, or a string of text.

In this tutorial we are going to take a look at a more special type of variable called an array. Arrays can seem quite daunting at first glance but once you get used to working with them you will wonder how you ever managed to program without them.

The reason arrays are special is because they can hold more than one value. Think about this: say you create a variable which contains a line of text like the code below:

In most business circles, the question of whether or not a website truly helps a company's business has become somewhat moot. Simply put, a website is a necessary evil, like it or not. The question is no longer, should a company have a website, but rather, is the website optimized to ensure the best potential results. Of course, it is important to understand what is meant by "helping a company."

Many businesses are under the assumption that a website is going to turn into cold hard cash for the company. Well, that could be the case if the organization is using a type of e-commerce platform to buy and sell goods. Many businesses are service oriented and as such, the website serves an entirely different purpose.