Google for Business Training Classes in Rochester, New York

Learn Google for Business in Rochester, NewYork and surrounding areas via our hands-on, expert led courses. All of our classes either are offered on an onsite, online or public instructor led basis. Here is a list of our current Google for Business related training offerings in Rochester, New York: Google for Business Training

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Business Analysis Classes

cost: $ 390length: 1 day(s)
cost: $ 390length: 1 day(s)
cost: $ 780length: 2 day(s)
cost: $ 390length: 1 day(s)

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One of the biggest challenges faced by senior IT professionals in organizations is the choice of the right software vendor. In the highly competitive enterprise software industry, there are lot of vendors who claim to offer the best software for the problem and it can be really daunting to narrow down the best choice. Additionally, enterprise software costs can often run into millions of dollars thereby leaving very little margin of error. The real cost of choosing a wrong software can often result into losses much more than the cost of the software itself as highlighted by software disasters experienced by leading companies like HP, Nike etc. In such a scenario, senior IT professionals despite years of expertise can find it very difficult to choose the right business software vendor for their organization.

Here are some of the proven ways of short-listing and selecting the right business software vendor for your organization,

·         Understand and Define The Exact Need First: Before embarking on a journey to select the software vendor, it is critical to understand and define the exact problem you want the software to solve. The paramount question to be asked is what business objective does the software need to solve. Is the software required to “reduce costs” or is it to “improve productivity”? Extracting and defining this fundamental question is the bare minimum but necessary step to go searching for the right vendor. It will then form the basis of comparing multiple vendors on this very need that your organization has and will help drive the selection process going forward. The detailed approach involves creating a set of parameters that the software needs to meet in order to be considered. In fact, consider categorizing these parameters further in “must-haves”, “good to have” etc. which will help you assign relevant weights to these parameter and how the software’s fare on each of these parameters

·         Building The List of Vendors Who Meet The Need: Once you have defined your need and distilled that need into various parameters, it’s time to built the list of vendors who you think will meet the need. This is akin to a lead generation model wherein you want to identify a large enough pool and then filters your list down to the best ones. There are multiple ways of building a list of vendors and more often than not, you must use a combination of these methods to build a good enough list.

o   Use Industry Reports: We discussed the IT intelligence offered by leading industry firms Gartner and Forrester in How To Keep On Top Of Latest Trends In Information Technology. These firms based on their access to leading software vendors and CIO network publish vendor comparison research reports across specific verticals as well as specific technologies. Gartner’s Magic Quadrant and Forrester’s Wave are a very good starting point to get an insight into the best software vendors. For example, if you were looking for a CRM solution, you could look for Gartner’s Magic Quadrant for CRM and look at the vendors that make the list. These reports can be pricey but well worth the money if you are going to invest hundreds of thousands in the software. Having said that, you don’t have to trust these report blindly because how these firms define the best software may not match how you define the best software for your organization

o   Competitive Intelligence: If you are a smart professional, you are already keeping tabs of your competition. Chances are that if you are a big organization, you might see a Press Release either from your competitor or their vendor announcing the implementation of new software. Extrapolate that across 5-10 key competitors of yours and you might discover the vendors that your competitors are choosing. This gives you a good indicator that the vendors used by your competitors must be offering something right.

Java still has its place in the world of software development, but is it quickly becoming obsolete by the more dynamically enabled Python programming language? The issue is hotly contested by both sides of the debate. Java experts point out that Java is still being developed with more programmer friendly updates. Python users swear that Java can take up to ten times longer to develop. Managers that need to make the best decision for a company need concrete information so that an informed and rational decision can be made.

First, Java is a static typed language while Python is dynamically typed. Static typed languages require that each variable name must be tied to both a type and an object. Dynamically typed languages only require that a variable name only gets bound to an object. Immediately, this puts Python ahead of the game in terms of productivity since a static typed language requires several elements and can make errors in coding more likely.

Python uses a concise language while Java uses verbose language. Concise language, as the name suggests, gets straight to the point without extra words. Removing additional syntax can greatly reduce the amount of time required to program.  A simple call in Java, such as the ever notorious "Hello, World" requires three several lines of coding while Python requires a single sentence. Java requires the use of checked exceptions. If the exceptions are not caught or thrown out then the code fails to compile. In terms of language, Python certainly has surpassed Java in terms of brevity.

Additionally, while Java's string handling capabilities have improved they haven't yet matched the sophistication of Python's. Web applications rely upon fast load times and extraneous code can increase user wait time. Python optimizes code in ways that Java doesn't, and this can make Python a more efficient language. However, Java does run faster than Python and this can be a significant advantage for programmers using Java. When you factor in the need for a compiler for Java applications the speed factor cancels itself out leaving Python and Java at an impasse.

While a programmer will continue to argue for the language that makes it easiest based on the programmer's current level of knowledge, new software compiled with Python takes less time and provides a simplified coding language that reduces the chance for errors. When things go right, Java works well and there are no problems. However, when errors get introduced into the code, it can become extremely time consuming to locate and correct those errors. Python generally uses less code to begin with and makes it easier and more efficient to work with.

Ultimately, both languages have their own strengths and weaknesses. For creating simple applications, Python provides a simpler and more effective application. Larger applications can benefit from Java and the verbosity of the code actually makes it more compatible with future versions. Python code has been known to break with new releases. Ultimately, Python works best as a type of connecting language to conduct quick and dirty work that would be too intensive when using Java alone. In this sense, Java is a low-level implementation language. While both languages are continuing to develop, it's unlikely that one language will surpass the other for all programming needs in the near future.

.NET is a highly popular programming language from Microsoft that continues to rock the IT industry since its inception almost twelve years ago. Simply stated, it is a development framework comprising of multiple modules that helps in creating Web Applications, Windows Applications as well as Mobile Applications. The demand for .NET programmers saw a definite surge in the last decade - thanks to the evolution of the smart phones.

Listed below are some of the recent and prevalent aspects of .Net

ASP .NET - Web API

Microsoft considers Web AP I as the future of ASP .NET. The world of web is heading towards a simpler, lightweight, REST based services. Web API makes it possible with the ASP.NET MVC without the heavy lifting that WCF requires. jQuery could be utilized for displaying results in front end of the page as shown in the example in Microsoft site.

Higher IT Job EarningsIT jobs are without a doubt some of the highest paying jobs with information architects, data-security analysts and UX designers taking home $100,000 or more a year. But then again, these are high demand; high expertise jobs so don’t jump with joy as yet. But like every job and IT industry to be specific, not everyone commands such higher salaries. There are a large number of IT professionals who at some point of their career feel that their salaries have hit a standstill. Even if you are an IT professional and a great one at that, your technical expertise alone may not help you exceed the IT earning barrier. To continuously exceed your salaries, you need to work hard and smart. Here is how you can exceed the earning barrier in IT.

·         Gain Business Knowledge and Move Up The Management Ladder: IT departments for the most part are considered a part of “back office” operations. What this means is that despite being a core part of the business, IT professionals do not often get enough say in revenue generating components of the business and as a result seldom have a chance to take up senior management roles.  So if you do not want to stay content with a project manager or senior project management salary, invest time and money in gaining business knowledge. It could be through a formal business degree, online training courses or just by keeping your eyes and ears open while in the organization. Having the technical experience with business knowledge will instantly make you stand apart and open the doors for you to draw senior management salaries. For example, a survey conducted highlighted that CIOs were the biggest salary winners which clearly demonstrates the value of technical and business knowledge

·         Gain expertise on the “Hot” Technologies and Keep Learning: Say you are an expert in Java and draw a respectable salary in the industry. However, someone with less years of experience than you joins the organization and draws a higher salary than you! Why you ask. It could very well be because he/she is an expert in say big data technology such as Hadoop. Information Technology is one of the most dynamic industries with new technologies and languages coming up every now and then. When a new technology comes to the foray and gains traction, there is an instant demand-supply gap created which means that those with the specific skill sets are in a position to demand high salaries. If you have to break the IT earning barrier, always be ready to reinvent yourself by learning new technologies and this way you will be well positioned to jump on the high paying opportunities in the IT industry

·         Work On Your Own Side Projects: This one might seem controversial but let me clarify that I do not mean doing freelance work because even though your organization may never find out, it is ethically in breach of contract with your contract. If you have been lucky enough to be trained in some web based technologies such as Java, .NET or even HTML etc. spare sometime after office to build your own side projects. They could be very small projects tackling some problem that only you might have but there are multiple benefits of developing side projects. Worst case scenario, you will improve your technical skills. On the up side, you might end up creating your own business. A lot of technology start-ups were actually side projects the founders tinkered on with while they were employed full-time. You may not always succeed but there is no downside to the same

Tech Life in New York

City The Big Apple is home of two of the world’s largest stock market exchanges, the New York Stock Exchange and NASDAQ. As a leading business center in the United States, New York has more Fortune 500 headquartered companies than any other city. Technology is blossoming in the Big Apple as major internet conglomerates like Google move their offices into “telecom hotels” such as the 311,000 square feet office space downtown. As in any other city there are pros and cons of living in New York City. For instance, there is so much to do, it’s easy to get around with the transit system, it’s safe, convenient, and has plenty of job opportunities. On the other hand, it can be overwhelmingly expensive, overcrowded, a bit impersonal and fast paced. New Yorkers enjoy Central Park, multi cultural activities and food, theatre, film festivals, farmers markets, fashion and anything else they could possibly think of...it’s all there.
Software is only one interpretation of the reality of the problem it is solving. Michael A. Jackson
other Learning Options
Software developers near Rochester have ample opportunities to meet like minded techie individuals, collaborate and expend their career choices by participating in Meet-Up Groups. The following is a list of Technology Groups in the area.
Fortune 500 and 1000 companies in New York that offer opportunities for Google for Business developers
Company Name City Industry Secondary Industry
NYSE Euronext, Inc. New York Financial Services Securities Agents and Brokers
Anderson Instrument Company Inc. Fultonville Manufacturing Tools, Hardware and Light Machinery
News Corporation New York Media and Entertainment Radio and Television Broadcasting
Philip Morris International Inc New York Manufacturing Manufacturing Other
Loews Corporation New York Travel, Recreation and Leisure Hotels, Motels and Lodging
The Guardian Life Insurance Company of America New York Financial Services Insurance and Risk Management
Jarden Corporation Rye Manufacturing Manufacturing Other
Ralph Lauren Corporation New York Retail Clothing and Shoes Stores
Icahn Enterprises, LP New York Financial Services Investment Banking and Venture Capital
Viacom Inc. New York Media and Entertainment Media and Entertainment Other
Omnicom Group Inc. New York Business Services Advertising, Marketing and PR
Henry Schein, Inc. Melville Healthcare, Pharmaceuticals and Biotech Medical Supplies and Equipment
Pfizer Incorporated New York Healthcare, Pharmaceuticals and Biotech Pharmaceuticals
Eastman Kodak Company Rochester Computers and Electronics Audio, Video and Photography
Assurant Inc. New York Business Services Data and Records Management
PepsiCo, Inc. Purchase Manufacturing Nonalcoholic Beverages
Foot Locker, Inc. New York Retail Department Stores
Barnes and Noble, Inc. New York Retail Sporting Goods, Hobby, Book, and Music Stores
Alcoa New York Manufacturing Metals Manufacturing
The Estee Lauder Companies Inc. New York Healthcare, Pharmaceuticals and Biotech Personal Health Care Products
Avon Products, Inc. New York Healthcare, Pharmaceuticals and Biotech Personal Health Care Products
The Bank of New York Mellon Corporation New York Financial Services Banks
Marsh and McLennan Companies New York Financial Services Insurance and Risk Management
Corning Incorporated Corning Manufacturing Concrete, Glass, and Building Materials
CBS Corporation New York Media and Entertainment Radio and Television Broadcasting
Bristol Myers Squibb Company New York Healthcare, Pharmaceuticals and Biotech Biotechnology
Citigroup Incorporated New York Financial Services Banks
Goldman Sachs New York Financial Services Personal Financial Planning and Private Banking
American International Group (AIG) New York Financial Services Insurance and Risk Management
Interpublic Group of Companies, Inc. New York Business Services Advertising, Marketing and PR
BlackRock, Inc. New York Financial Services Securities Agents and Brokers
MetLife Inc. New York Financial Services Insurance and Risk Management
Consolidated Edison Company Of New York, Inc. New York Energy and Utilities Gas and Electric Utilities
Time Warner Cable New York Telecommunications Cable Television Providers
Morgan Stanley New York Financial Services Investment Banking and Venture Capital
American Express Company New York Financial Services Credit Cards and Related Services
International Business Machines Corporation Armonk Computers and Electronics Computers, Parts and Repair
TIAA-CREF New York Financial Services Securities Agents and Brokers
JPMorgan Chase and Co. New York Financial Services Investment Banking and Venture Capital
The McGraw-Hill Companies, Inc. New York Media and Entertainment Newspapers, Books and Periodicals
L-3 Communications Inc. New York Manufacturing Aerospace and Defense
Colgate-Palmolive Company New York Consumer Services Personal Care
New York Life Insurance Company New York Financial Services Insurance and Risk Management
Time Warner Inc. New York Media and Entertainment Media and Entertainment Other
Cablevision Systems Corp. Bethpage Media and Entertainment Radio and Television Broadcasting
CA Technologies, Inc. Islandia Software and Internet Software
Verizon Communications Inc. New York Telecommunications Telephone Service Providers and Carriers
Hess Corporation New York Energy and Utilities Gasoline and Oil Refineries

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A successful career as a software developer or other IT professional requires a solid understanding of software development processes, design patterns, enterprise application architectures, web services, security, networking and much more. The progression from novice to expert can be a daunting endeavor; this is especially true when traversing the learning curve without expert guidance. A common experience is that too much time and money is wasted on a career plan or application due to misinformation.

The Hartmann Software Group understands these issues and addresses them and others during any training engagement. Although no IT educational institution can guarantee career or application development success, HSG can get you closer to your goals at a far faster rate than self paced learning and, arguably, than the competition. Here are the reasons why we are so successful at teaching:

  • Learn from the experts.
    1. We have provided software development and other IT related training to many major corporations in New York since 2002.
    2. Our educators have years of consulting and training experience; moreover, we require each trainer to have cross-discipline expertise i.e. be Java and .NET experts so that you get a broad understanding of how industry wide experts work and think.
  • Discover tips and tricks about Google for Business programming
  • Get your questions answered by easy to follow, organized Google for Business experts
  • Get up to speed with vital Google for Business programming tools
  • Save on travel expenses by learning right from your desk or home office. Enroll in an online instructor led class. Nearly all of our classes are offered in this way.
  • Prepare to hit the ground running for a new job or a new position
  • See the big picture and have the instructor fill in the gaps
  • We teach with sophisticated learning tools and provide excellent supporting course material
  • Books and course material are provided in advance
  • Get a book of your choice from the HSG Store as a gift from us when you register for a class
  • Gain a lot of practical skills in a short amount of time
  • We teach what we know…software
  • We care…
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