There has been and continues to be a plethora of observational studies by different researchers in the publishing industry focused on how e-books have affected hard-copy book sales. Evidence from these studies has indicated that there is a significant and monumental shift away from hard-copy books to e-books.[1]These findings precipitate fears that hard-copy books might become more expensive in the near future as they begin to be less available.  This scenario could escalate to the point where only collectors of hard-copy books are willing to pay the high price for ownership.

The founder of Amazon, Jeff Bezos, made a statement in July 2010 that sales of digital books had significantly outstripped U.S. sales of hard-copy. He claimed that Amazon had sold 143 digital books for its e-reader, the Kindle, for every 100 hard-back books over the past three months. The pace of this change was unprecedented;  Amazon said that in the four weeks of June 2010, the rate of sales had reached 180 e-books for every 100 hard-backs sold. Bezos said sales of the Kindle and e-books had reached a "tipping point", with five authors including Steig Larsson, the writer of Girl with a Dragon Tattoo, and Stephenie Meyer, who penned the Twilight series, each selling more than 500,000 digital books.[2] Earlier in July 2010, Hachette said that James Patterson had sold 1.1m e-books to date.

According to a report made by Publishers Weekly, for the first quarter of 2011, e-book sales were up 159.8%; netting sales of $233.1 million. Although adult hard-cover and mass market paperback hard-copies had continued to sell, posting gains in March, all the print segments had declined for the first quarter with the nine mass market houses that report sales. Their findings revealed a 23.4% sales decline, and that children’s paper-back publishers had also declined by 24.1%.[3] E-book sales easily out-distanced mass market paperback sales in the first quarter of 2011 with mass market sales of hard-copy books falling to $123.3 million compared to e-books’ $233.1 million in sales.

According to .net sales report by the March Association of American Publishers (AAP) which collected data and statistics from 1,189 publishers, the adult e-Book sales were $282.3 million in comparison to adult hard-cover book sales which counted $229.6 million during the first quarter of 2012. During the same period in 2011, eBooks revenues were $220.4 million.[4] These reports indicate a disconcerting diminishing demand for hard-copy books.

Since its foundation, HSG has been a leader in Business Rule Management Systems Training and Consulting services by way of the Blaze Advisor Rule Engine.  Over the years we have provided such services to many of the worlds largest corporations and government institutions whose respective backgrounds include credit card processing, banking, insurance, health and medicine and more, much more.  Such training and consulting services have included:

Create a wrapper object model in either Java, .NET or XML

Identify and catalog business rules

Develop a rule architecture within Blaze Advisor that isolates rule repositories as they relate to functionality and corporate policies

Configure, develop and implement a variety of interfaces to the rule engine from disparate systems ranging from mainframe applications written in Cobol to UNIX/Windows applications using Enterprise Java Beans, Windows Services, Web Services, Fat Clients, Java Messaging Services and Web Applications.

Review and update code to boost efficiency either by way of

    Removing functions calls within conditional statements

    Ensuring that database calls are essential or can be rearchitected in some other manner

    Employing the rete algorithm where necessary

    Paring down extensively large class models

    Deploying such appliations in multi-threaded systems

·         ...

Call us if you:

    are in need of Blaze Advisor Expertise
    are developing SMEs in Blaze
    want to speak directly with an expert (no placement agencies)
    want an affordable alternative to FICO
    want to work with an industry leader

Although reports made in May 2010 indicate that Android had outsold Apple iPhones, more recent and current reports of the 2^nd quarter of 2011 made by National Purchase Diary (NPD) on Mobile Phone Track service, which listed the top five selling smartphones in the United States for the months of April-June of 2011, indicate that Apple's iPhone 4 and iPhone 3GS outsold other Android phones on the market in the U. S. for the third calendar quarter of 2011. This was true for the previous quarter of the same year; The iPhone 4 held the top spot.  The fact that the iPhone 4 claimed top spot does not come as a surprise to the analysts; rather, it is a testament to them of how well the iPhone is revered among consumers. The iPhone 3GS, which came out in 2009 outsold newer Android phones with higher screen resolutions and more processing power. The list of the five top selling smartphones is depicted below:

1. Apple iPhone 4
2. Apple iPhone 3GS
3. HTC EVO 4G
4. Motorola Droid 3
5. Samsung Intensity II[1]

Apple’s iPhone also outsold Android devices7.8:1 at AT&T’s corporate retail stores in December. A source inside the Apple company told The Mac Observer that those stores sold some 981,000 iPhones between December 1st and December 27^th 2011, and that the Apple device accounted for some 66% of all device sales during that period (see the pie figure below) . Android devices, on the other hand, accounted for just 8.5% of sales during the same period.

According to the report, AT&T sold approximately 981,000 iPhones through AT&T corporate stores in the first 27 days of December, 2011 while 126,000 Android devices were sold during the same period. Even the basic flip and slider phones did better than Android, with 128,000 units sold.[2] However, it is important to understand that this is a report for one particular environment at a particular period in time. As the first iPhone carrier in the world, AT&T has been the dominant iPhone carrier in the U.S. since day one, and AT&T has consistently claimed that the iPhone is its best selling device.

Chart courtesy of Mac Observer: http://www.macobserver.com/tmo/article/iphone_crushes_android_at_att_corporate_stores_in_december/

A more recent report posted in ismashphone.com, dated January 25 2012, indicated that Apple sold 37 million iPhones in Q4 2011.  It appears that the iPhone 4S really helped take Apple’s handset past competing Android phones. According to research firm Kantar Worldpanel ComTech, Apple’s U.S. smartphone marketshare has doubled to 44.9 percent.[3] Meanwhile, Android marketshare in the U.S. dropped slightly to 44.8 percent. This report means that the iPhone has edged just a little bit past Android in U.S. marketshare. This is occurred after Apple’s Q1 2012 conference call, which saw themselling 37 million handsets. Meanwhile, it’s reported that marketers of Android devices, such as Motorola Mobility, HTC and Sony Ericsson saw drops this quarter.

JAVA SCRIPT TUTORIAL – THE ESSENTIAL ELEMENTS

If you are looking to increase your proficiency in programming, it can make a lot of sense to invest some time into learning how to use JavaScript, or taking a Java Script tutorial.  It is one of the most popular and powerful options available today for people to use in programming different parts of their websites.  It often finds use in headers, or in interactive features displayed on pages.  It allows you to execute many different functions, such as calculation, pulling data from forms, special graphical effects, customized selections, custom security protocol and password systems, and much more.  Here are some essential points to keep in mind:

·         Java vs. JavaScript – These two languages are not the same.  Java uses completely separate files for their headers and classes, and they need compilation prior to execution.  Java is used in the creation of applets for pages.  JavaScript is much easier and simpler to learn than regular Java, and Java Script tutorials are often significantly more accessible for the average user.

·         OOP – OOP, or object oriented programming, is a specific programming technique that simplifies complicated computer programming conceptual issues.  Essentially, it lets a programmer treat whole chunks of data (defined either by users, or by the system itself), and modify or access them in specific ways.  It does this by classifying different parts of the programming into Objects, Methods, and Properties, which will be discussed more in depth in the future, in other Java Script Tutorials.